Jeanne Hopkins is Senior Vice President & CMO at Continuum Managed IT Services. She has over 20 years of sales and marketing experience and is renowned in data-driven, high-velocity demand creation marketing programs for high-growth SaaS companies. Since joining Continuum in September 2013, she has built a powerhouse metrics based sales and marketing machine. She isco-author of a No. 1 best-selling mobile marketing book on Amazon.com, Go Mobile. Jeanne was Vice President of Marketing at HubSpot where her marketing leadership helped the company become the second-fastest growing software company in the Inc. 500 by generating over 50,000 net new leads each month. She was CMO of SmartBear and MECLabs, owner of MarketingSherpa, MarketingExperiments and InTouch, as well as Senior Director, Marketing Programs and Communications for Symmetricom. She is on the Advisory Boards of Bedrock Data, BrightInfo, SLMA and Mintigo as well as Co-Chair of the MassTLC Sales and Marketing Cluster. In 2014, Jeanne was named to the MSPmentor 250 list. In 2013, she was named to the 10 MSP Industry Executives to Watch in 2014 list.She has been honored by the Sales Lead Management Association(SLMA) as one of the 50 Most Influential Sales Lead Management professionals, 2011– 2014 and “20 Women to Watch in Sales Lead Management” for the last four years. She was most recently named to the VAR Guy’s Top 50 Channel Influencers list. Follow her on Twitter @jeannehopkins.