Focus on Membership Benefit: 2007 Recreational Sailing Statistical Abstract

Excellent, accurate and up-to-date market research and analysis about current sailing and boating markets is a key benefit of Sail America membership.

Each Sail America member will receive the 2007 Recreational Sailing Statistical Abstract--A Special Report for Sail America Prepared by the National Marine Manufacturer’s Association (NMMA). It presents detailed data on registrations, sales, expenditures, participation and the retail market. New demographic data for boat owners and new data on the economic value of boating has been recently added to the abstract.

The abstract’s Executive Summary highlights key findings and the latest purchasing trends in an easy-to-read fashion, providing illuminating data about the sailing and boating industries and consumer choices and preferences. For example, did you know that only one percent of boat owners do not plan to use their boat in 2008 due to the cost of fuel? Or that the sailboat export market is valued at $110.7 million and increased 5.5% in 2007?

Sailing industry data in the abstract also includes:

Sailboat retail estimates
Sailboat production and sales data
Sailboat import and export unit sales by length
Value of sailboat exports and imports
Non-powered boat registrations by industry type
Sailboat pre-owned boat sales analysis
Sailboat duration of ownership
Sailboat market share - new vs. pre-owned
Overview of boating retail market and sailboat’s market share
Number of sailboats currently in use in 2007
Number of sailboats retired from fleet in 2006
Number of adults participating in sailing
Regional sales outlook

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